North Country Trail Association

Staff

Executive Director

Andrea Ketchmark

(616) 897-5987, ext. 6
aketchmark@northcountrytrail.org

Andrea is responsible for advocacy leadership, overall organization management, staffing, strategic direction and financial accountability. She is also the NPS liaison and Board of Directors representative.

Andrea took on the Executive Director role in 2017 after serving as NCTA’s Director of Trail Development since 2009. She has a degree in Natural Resources Recreation and Tourism from Colorado State University, where she fell in love with trails and connecting people to outdoor spaces. Prior to joining the NCTA, Andrea managed the Volunteer Vacations program for the American Hiking Society. Andrea has engaged in building countless partnering relationships at state, national and local levels, and representing the NCTA in the larger trails and recreation community. She is on the Leadership Council of the Partnership for the National Trails System and the Michigan Non-Motorized Advisory Workgroup and is a graduate of the Great Lakes Leadership Academy. Andrea lives near Lowell, and enjoys exploring the Trail and other outdoor spaces in Michigan and beyond.

Director of Trail Operations

Valerie Bader

(412) 606-7617
vbader@northcountrytrail.org

Valerie is responsible for Trailwide Chapter and Affiliate leadership support and comprehensive trail management, including project funding, advocacy, agency and private partnerships and trail protection.

Valerie joined the NCTA in 2018 as the Director of Trail Development. She graduated from the University of Pittsburgh and now resides in her home state of Pennsylvania with her husband Max. Valerie previously worked in the National Trail System with the Pacific Crest Trail Association and Continental Divide Trail Coalition, and has worked on trails across the U.S. with various nonprofit trail groups, volunteer organizations and youth corps. She loves spending time in the field with volunteers and teaching trail skills. In her free time, Val enjoys hiking, paddling and gardening.

Director of Development and Communications

Nancy Brozek

(616) 897-5987, ext. 5
nbrozek@northcountrytrail.org

Nancy is responsible for planning, directing and organizing all fundraising and public relations, including media, major gifts, planned gifts, and individual, corporate and foundation relations.

Nancy stepped into the role of Director of Development and Communications for the NCTA in 2019. She has a rich and diverse nonprofit career spanning more than 20 years. An avid storyteller, she enjoys sharing the countless adventures found on the North Country Trail. When not striving to protect and promote the Trail, she spends time with her ever-growing family, and friends. She loves the arts, football, and travel – preferably travel that includes exploring sites by bike or foot.

Regional Trail Coordinator for New York and Vermont

Stephanie Campbell

(765) 465-9891
scampbell@northcountrytrail.org

Stephanie is responsible for trail management, and Chapter support and direction in New York and Vermont.

Stephanie joined the NCTA in 2020 as the Regional Trail Coordinator for New York and Vermont. She has a B.A. from Purdue University in Communications and a M.S. from the University of Michigan in Environmental Policy and Planning, as well as Conservation Ecology. Pursuing her passion for conservation and stewardship, Stephanie has worked in trails since 2010, beginning with the Great Allegheny Passage in Pennsylvania and continuing with the Southern Appalachian Wilderness Stewards (SAWS) in Tennessee, North Carolina, and Georgia and the Pacific Northwest National Scenic Trail in Montana and Idaho. Stephanie is currently based out of Ithaca, New York where she enjoys hiking, yoga, painting and gardening.

Regional Trail Coordinator for North Dakota, Minnesota and Wisconsin

Matt Davis

(701) 388-1883
mdavis@northcountrytrail.org

Matt is responsible for trail management, and Chapter support and direction in North Dakota, Minnesota and Wisconsin.

Matthew has worked for the NCTA since 2006. Previously, he worked for the Appalachian Trail Conservancy and University of Wisconsin-Extension. Matthew has an M.S. in Outdoor Recreation and over 20 years of experience in trail management. He lives in Detroit Lakes, Minnesota with his wife Stacy and their four children, who together have visited and hiked in all 75 of Minnesota’s State Parks and Recreation Areas.

Database and Membership Administrator

Heather Ertle

(616) 897-5987, ext. 7
hertle@northcountrytrail.org

Heather is responsible for managing and maintaining the NCTA's donor relationship database, which includes membership, Chapter, and Volunteer reporting.

Heather began her Association career as the Data Entry Specialist in 2020 and was soon promoted to Database and Membership Administrator. She lives in Alto, Michigan with her husband and their four children. Heather enjoys spending time outdoors with her dogs, hiking local trails, and gardening.

Database Entry Specialist

Vincent Frank

(616) 897-5987, ext. 10
vfrank@northcountrytrail.org

Vincent is responsible for gift processing, membership and volunteer data entry, event registrations, and more.

Vincent joined NCTA in 2021 as the Data Entry Specialist. He graduated in 2020 from Saginaw Valley State University, where he studied music performance. In addition to exploring trails and parks, Vincent enjoys reading, teaching music lessons, composing, and spending time with friends and family.

Marketing and Communications Coordinator

Kate Lemon

(616) 897-5987, ext. 2
klemon@northcountrytrail.org

Kate is responsible for the NCTA website and social media channels, marketing materials, branding information, the North Star magazine, electronic communications, and media inquiries.

Kate stepped into the role of Marketing and Communications Coordinator in 2018. Prior to joining the NCTA, Kate was a graphics specialist in a research grant proposal development office at Penn State University. She also worked with environmental nonprofits and state government in Colorado, and she earned a B.A. in Journalism from Indiana University (IUPUI). Kate cares deeply about public land accessibility and conservation, so you can often find her outside, advocating for and enjoying our spaces with her husband and two sons.

Tom Moutsos
Regional Trail Coordinator for Ohio and Pennsylvania

Tom Moutsos

(814) 282-8609
tmoutsos@northcountrytrail.org

Tom is responsible for trail management, and Chapter support and direction in Ohio and Pennsylvania.

Tom joined the NCTA in 2020. Tom has spent 20 years in the trail/conservation/volunteer world, including leading and managing trail crews for the National Park Service and the Student Conservation Association. He is also a two-time AmeriCorps volunteer and spent two and a half years in the Philippines as a Peace Corps volunteer. He lives with his wife and three children in northwestern Pennsylvania, where they spend as much time as possible outside.

Administrative Assistant

Alison Myers

(616) 897-5987, ext. 1
amyers@northcountrytrail.org

Alison is responsible for administrative support to the Executive Director. She manages the Trail Shop and online orders, front-end reception, Chapter Leadership contact updates, manages the Trail Town program and the Hike 100 Challenge.

Alison came to the NCTA in 2016 as the Youth Outreach Coordinator for the Hike 100 Challenge. She is now our Administrative Assistant and Trail Shop Associate. After graduating from Greenville High School in 1999, she spent her summer volunteering with the Student Conservation Association at Mammoth Cave National Park maintaining the Sal Hollow Trail. Alison is a self-proclaimed “Nature Nerd” and enjoys geology, foraging, learning about plants and animals, and being outdoors. She has a deep love for Traditional Celtic music and plays in multiple area bands.

GIS Program Manager

Matt Rowbotham

(616) 970-1279
gis@northcountrytrail.org

Matt is responsible for Geographic Information Systems, including maps, analysis, trail information and updates. He is also the Association’s main IT support and management contact.

Matt was first introduced to the NCTA in 2002 as an intern studying geography at Grand Valley State University. He joined the staff in 2004. In addition to GPS and mapping, Matt also provides IT support to the NCTA. Matt lives in Traverse City, Michigan with his wife Brigid and their two daughters. Matt enjoys hiking and fly fishing, most of which he does on or near the NCT.

Financial Administrator

Lisa Senneker

(616) 897-5987, ext. 7
lsenneker@northcountrytrail.org

Lisa is responsible for financial reporting, budgets, payroll, audits, organizational financial management, and human resources.

Lisa joined the NCTA in 2018 as the Financial Administrator. She is a Lowell resident and a graduate of Bethel College with over 25 years experience in accounting and financial management.

Member and Donor Relations Coordinator

Holly Visser

hvisser@northcountrytrail.org

Holly is responsible for helping to steward relationships with our members and supporters.

Holly joined the NCTA team in 2020, as we strive to enhance how we connect with our members and donors. She comes to us with a long background in community engagement and event planning in the West Michigan athletic community. She makes her home in Grandville, Michigan. Avid runner, on both road and trail, you will likely meet her along the Manistee River as a favorite go to training location. In her spare time, she enjoys traveling, and serves her community as a yoga instructor.

Regional Trail Coordinator for Michigan

Kenny Wawsczyk

(231) 250-6779
kwawsczyk@northcountrytrail.org

Kenny is responsible for trail management, and Chapter support and direction in both the Upper and Lower Peninsulas of Michigan.

Kenny joined the NCTA as the Regional Trail Coordinator for Michigan in 2015. Seven years prior he worked seasonally for the U.S. Forest Service in the Manistee National Forest as the Trails Crew Leader. He was born and raised in the Trail Town of White Cloud, and still lives close by with his wife Maureen and their son and daughter. In his spare time you can find him outdoors either fishing, hunting or hiking.

Abby Whittington
Annual Events Coordinator

Abby Whittington

(616) 897-5987, ext. 4
awhittington@northcountrytrail.org

Abby is responsible for the Annual Celebration coordination, sponsorships, and other events.

Abby joined the NCTA in 2020 as the Annual Events Coordinator. She graduated from the University of Illinois at Urbana-Champaign and earned a B.S. in Recreation, Sport & Tourism. She has been creating memorable events for over seven years. Prior to joining the NCTA, Abby worked at Frederik Meijer Gardens & Sculpture Park as a Hospitality Coordinator. She also has worked in the hotel and restaurant industry. Abby is excited to be a part of the NCTA to help coordinate the Annual Celebration. In her spare time, you can find Abby baking at home and spending time with her husband, Steven, their daughter, Isabelle, and dog, Jax.



Header photo by Dove Day